Read each tier in detail, or compare all four at a glance.
Billed annually · no multi-year contract
The complete alumni infrastructure for schools just starting. Auto-syncing alumni database. Native mobile app. School Engagement Score with AI recommendations. Customisable alumni landing page. Snapshot emails, & Newsletters pay-per-use. Everything you need to begin engaging your alumni community properly.
Most schools start here and stay for six to twelve months before adding events and chat groups at Lite. The foundation never gets retired — it's the base layer of every higher tier.
Verified-contact rate climbs from the 30–40% industry norm to 78%. The first snapshot email reaches the alumni community at scale. Alumni administration drops from 40+ hours a month to roughly two.
Billed annually · no multi-year contract
Add the active engagement modules: Events with Stripe payments built in, a two-way Jobs board, AI-moderated Chat Groups. Plus 5,000 monthly emails included — enough for most schools' entire alumni community on a weekly cadence.
This is the tier where the platform starts paying for itself. Event ticket revenue, recovered fundraising lift and the time savings together typically cover the Lite subscription within the first quarter.
Event registrations climb 4–8× versus social-media promotion (Long Bay: 9 → 80). Chat groups generate weekly active conversation within the first month. AI moderation handles community safety automatically.
Billed annually · no multi-year contract
Add Fundraising with the new campaign wizard, Magazines & Yearbooks (upload PDF to live publication in minutes) and Shop for school merchandise. Plus 25,000 monthly emails — enough for multiple campaigns per month across the full alumni base.
Growth is where alumni programmes become self-funding. Fundraising embedded on the main school site. Merchandise revenue from alumni nostalgia. Digital magazines replacing $1,800-a-year Issuu subscriptions. The platform shifts from cost line to revenue generator.
Annual fundraising lift of 40% via engaged-alumni participation. Merchandise becomes a new revenue line. Digital magazines save $1,800+/year in Issuu fees. Growth typically returns 4–10× within the first year.
Billed annually · no multi-year contract
For schools running the full strategic alumni programme. Business Directory with recurring revenue (typical schools earn $1,200+/month from listings alone). Custom Pages to build whatever your programme needs — mentoring hubs, scholarship portals, partner directories — without an agency. 50,000 monthly emails for high-cadence, multi-segment campaigning.
Pro is where Alumnly stops being a vendor and becomes infrastructure. The Business Directory alone often covers the entire subscription. Custom Pages replaces $30K–80K of annual web agency work.
Business Directory generates $1,200–$2,400/month recurring from 40–80 listings. Custom Pages replaces $30K–80K/year of agency work. The platform pays for itself multiple times over.
Every module, every limit, every plan — for the procurement-spreadsheet reader.
| Feature |
Starter
$199/mo |
Lite
$349/mo |
Growth
$599/mo |
Pro
$949/mo |
|---|---|---|---|---|
| Foundation modules | ||||
| Directory — profiles, messaging, follow, paid membership | ||||
| Photos — galleries, alumni uploads | ||||
| News — editorial channel, scheduling | ||||
| Alumni Stories — featured & community stories | ||||
| Alumni Posts — share updates & moments | ||||
| Landing Page Builder — gated content, video | ||||
| Analytics — School Engagement Score + AI Recommendations | ||||
| Mobile App — native iOS + Android | ||||
| Engagement modules | ||||
| Events — Stripe, custom form fields, analytics | ||||
| Jobs — two-way school + alumni-employer board | ||||
| Chat Groups — AI moderation, email notifications | ||||
| Revenue modules | ||||
| Fundraising — Stripe, custom, analytics | ||||
| Magazines & Yearbooks — PDF, archives | ||||
| Shop — cart, Stripe, shipping, fulfilment | ||||
| Advanced modules | ||||
| Business Directory — recurring revenue, embed, ROI calc | ||||
| Custom Pages — mentoring hubs, portals, directories | ||||
| Email volume (Newsletters & Snapshot) | ||||
| Community Highlight/Snapshot Emails — automated periodic email summaries | ||||
| Newsletter Email allowance per month | Pay-per-use | 5,000 | 25,000 | 50,000 |
| Infrastructure & trust | ||||
| AU/NZ data residency (AWS Sydney) | ||||
| ST4S badged — Safer Technologies 4 Schools | ||||
| Full data export rights — no lock-in | ||||
| Stripe direct (no transaction skim) | ||||
| SIS integration (CSV, API) | ||||
| Onboarding included (live in hours) | ||||
Most schools running an alumni programme spend $25,000+/year across the fragmented vendor stack. Alumnly's Growth plan is $7,188/year — and replaces all of it.
| Tool / capability | Fragmented stack | On Alumnlyy |
|---|---|---|
| Email marketing Mailchimp / Campaign Monitor | $1,440 / yr | Included |
| Event registration & payments Eventbrite at 6.5% / event | $800-$2,400 / yr | Included (Lite) |
| Digital magazines / yearbooks Issuu enterprise | $1,800 / yr | Included (Growth) |
| CRM / database Salesforce-style or ad-hoc spreadsheet | $1,200-$3,600 / yr | Included |
| Custom landing pages Web agency engagements | $20,000-$40,000 / yr | Included |
| Mobile app Custom build, one-time | $80,000-$200,000 | Included |
| Total across just the recurring items | $25,240+ / yr | $7,188 / yr |
No. Onboarding is included in your subscription — live in hours, not months. We didn't want a financial barrier between you and seeing whether the platform works.
No. Stripe processes payments direct to your school account. Alumnly doesn't skim transactions — you keep 100% of donations, ticket sales and merchandise revenue (minus only Stripe's standard processing fee).
Full export rights. Excel export of every alumni record, donation, registration and engagement metric — anytime, including the day you cancel. No multi-year contracts, no proprietary file formats.
Yes — anytime, prorated. Most schools start on Starter or Lite, move to Growth within 12-18 months as fundraising and revenue modules pay back, and reach Pro when the programme matures into its strategic form.
AWS Sydney region (ap-southeast-2). AU/NZ data residency in-jurisdiction by default. The security review covers infrastructure, encryption, breach response and compliance — available online on Privacy, Data Breach, and Cybersecurity pages.
All Alumnly customers are non-profit-aligned (we work with schools, not corporates), so the published pricing is already the non-profit pricing. For school groups running multiple campuses, contact us and we'll work out the right multi-campus structure.