Revenue module · Growth plan and up

Shop

Every hoodie sold is an alum wearing your brand in public

Branded merchandise that builds school identity and generates revenue. Shopping cart, real-time Stripe payments, simple shipping rules and fulfilment tracking, all inside the CMS you already use, with the income sitting alongside events and fundraising in one ledger.

Included from Growth ($599/mo) and Pro.

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The problem

School merch is a real revenue line. Your systems lock the community out of buying it.

33 %

Merch live in minutes, versus another platform to reconcile at month-end. Stripe processes directly to the school account, with no platform fees skimmed.

Uniforms, branded apparel, reunion gifts, memorabilia, all genuine income. But most schools run it on disconnected systems: a Squarespace store here, a uniform-shop POS there, paper order forms for special items. The alumni community, the people most likely to want a hoodie, can rarely find or buy any of it. Revenue stays flat and the brand stays parochial.

Shop brings merchandise inside the platform alumni already use, so buying is easy, the brand travels, and the revenue sits in the same ledger as everything else.

Shop
Minutes to list a product
Save time lady
10+ Another platform to reconcile
Time saved with Shop

Merch live in minutes. Versus another platform to reconcile at month-end.

Product listings, cart, Stripe checkout, regional shipping rules and fulfilment tracking, inside the CMS you already use. Mark orders dispatched and watch shop revenue sit alongside event and fundraising income in one ledger.

What's in the Shop module

Everything you need.
Nothing you don't.

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Shopping cart with real-time Stripe payments

Alumni browse, add to cart and check out by card, with Stripe processing the payment in real time directly to your school account, no platform fees, no third-party skimming. And every product inherits your alumni site's branding, with photo galleries, multiple variants for size and colour, and inventory tracking, so the store looks like your school, not a generic marketplace.

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Simple shipping rules

Set shipping rates per region, a domestic flat rate, international tiers, free over a threshold, and the platform calculates shipping at checkout automatically. No manual quoting, no surprises for the buyer.

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Fulfilment tracking in the CMS

See every order, mark it dispatched, add a tracking number, and the customer gets an automatic email update. Operational discipline without a separate logistics tool to run or pay for.

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Featured in snapshot emails and on the app

New products auto-appear in the snapshot email and on the mobile app's home screen, so merchandise gets promotion, not just a storefront nobody visits. The first orders often arrive the same day you list.

Built for every role

Different views.
Same platform.

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For the Alumni Manager

Add a product in five minutes. Track fulfilment from the same dashboard you run events from.

Photograph the new alumni hoodie. Upload three colour variants and four sizes. Add the description, price and shipping rules. Save. Hoodies are listed by 2pm, first orders arrive by 4pm via the snapshot-email promotion, and you mark them dispatched on Friday.

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For the Principal

Merchandise sales become an alumni-engagement metric, not just a revenue line.

Every hoodie sold is an alum wearing the school's brand in public. Every reunion gift is a shared touchpoint. Shop turns merch from a logistics problem into a brand-building, community-strengthening, revenue-generating channel.

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For the Business Manager

Replaces Shopify or WooCommerce for school merchandise. Stripe direct, no platform fees skimmed.

Shopify costs $79 to $399 a month plus transaction fees, plus shipping apps, plus inventory tools. Shop bundles all of that into the Growth plan, with Stripe processing directly to the school's merchant account.

Alumnly plans

Shop activates at Growth, and Pro.

Shop is included from the Growth tier upward, alongside Fundraising and Magazines, where the revenue lines switch on. With Stripe direct to the school account and no fees skimmed, every sale contributes fully, next to your event and donation income in one place.

Starter
$199 /mo
Billed annually · no multi-year contract
Build the foundation.
What's included
  • Directory
  • Photos
  • News
  • Alumni Stories
  • Alumni Posts
  • Landing Page Builder
  • Analytics & Reporting
  • Newsletters
  • Community Highlight/Snapshot Email
  • Mobile App
Choose Starter
Lite
$349 /mo
Billed annually · no multi-year contract
Run the engagement engine.
Everything in Starter, plus
  • + Events
  • + Jobs
  • + Chat Groups
  • + +5,000 emails/month
Choose Lite
Pro
$949 /mo
Billed annually · no multi-year contract
The strategic platform.
Everything in Growth, plus
  • + Business Directory
  • + Custom Pages
  • + +50,000 emails/month
Choose Pro

Your first product can go live this afternoon.

Photograph your school hoodie. Upload to the Shop module with sizes, colours and shipping rules. Save. Watch the first orders arrive via the snapshot email by end of day.

30 days. Every Pro feature unlocked. No card required.